Where Creators Become Companies

A strategic partner for serious creators who want to scale audience, revenue, and long-term businesses.

Strategy first. Creators always.

Built for the New Creator Economy

Gifty Strategy is a UK-based consulting firm dedicated to empowering digital content creators to grow, monetise, and build lasting businesses. Operating globally, we support influencers, YouTubers, streamers, and social media personalities with strategic guidance, brand partnerships, and data-driven growth solutions.

With a team of 30 full-time specialists—and growing—we operate at the intersection of digital marketing, analytics, and entrepreneurship, helping creators transform influence into scalable ventures.

Platform-specific growth strategies across YouTube, TikTok, Instagram, Twitch, and emerging platforms focused on sustainable audience development.

We negotiate brand deals, sponsorships, and advertising agreements that align with creator values while maximising long-term revenue.

Creator-Led Business Launches

Support for launching merchandise, digital products, subscriptions, courses, and creator owned brands from concept to market.

Build the Future of the Creator Economy

We currently employ 30 full-time professionals and are expanding our team with highly specialised, internationally experienced talent across strategy, analytics, partnerships, and creator operations.

Global Creators. Global Brands.

  • Influencers & content creators
  • YouTubers & streamers
  • Social media entrepreneurs
  • Creator-led startups

Brand Types:

Consumer brands

Digital platforms

Media & entertainment companies